How to Successfully Lobby State Legislatures
Advocacy Training for the Competitive Edge.
Time Activity
8:00 - 9:15 Overview of Seminar
Lobbying: What, Why, Who, Where, and When
Elements of Effective State Legislative Lobbying
Assessing and Increasing Your Political Strength
9:15 - 9:30 Activity 1: Assessing Your Political Strength
9:30 - 10:00 Developing Your Lobbying Campaign
Crafting Your Bill and Supporting Materials
10:00 - 10:10 Break
10:10 - 11:45 Legislative Staff
How to Use Legislative Procedure
Working with Committees and Caucuses
Ethics: Laws, Compliance, and Penalties
Making Campaign Contributions
Gaining Special Interest Support
11:45 - 12:00 Activity 2: Coalition and Alliance Building
12:00 - 12:30 Lunch
12:30 - 1:15 Effective Legislative Negotiation
1:15 - 2:00 Activity 3: Competitive Negotiation/Role Playing
2:00 - 2:10 Break
2:10 - 3:00 Contract Lobbyists
3:00 - 3:30 Motivating Lawmakers: Getting and Keeping Lawmakers' Votes
3:30 - 4:00 Activity 4: "3-minute in the Hallway" Lobbying
4:00 - 4:15 Keeping the Bill Moving After the CFR
4:15 - 5:00 Course Summary and Course Evaluation

How to Successfully Lobby State Regulatory Agencies

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Public Seminar Schedule


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On-line Lobby School.


Workbook for Introducing The Campaign Method for More Effective State Government Affairs (2009)

Exclusively on this website Guide to State Legislative Lobbying is now on sale for $22.50 per copy a savings of 60% from list price.

Johns Hopkins used Guide to State Legislative Lobbying for Prof. Ron Phillips' Winter 2010 DC lobbying class.

Florida State University is using the Guide for Fall 2010 course POS 4851 in Applied American Politics.

"Bob Guyer's course contributed substantially to my lifelong study of advocacy and was the best CLE accredited course that I have taken, bar none, in my 39 years as a government relations consultant."
Ron Kuehn
DeWitt Ross & Stevens, S.C.
Madison, WI
(2010)

"Robert L. Guyer's seminar on the Campaign Method to effective state advocacy was, perhaps, the best professional development experience of my career. Utilizing the Campaign Method, our membership secured passage of legislation that placed Ohio’s ESCs firmly at the center of regional education delivery and preserved our funding appropriation during a difficult economic downturn. I highly recommend Bob Guyer."
Craig Burford, Executive Director
Ohio Educational Service Centers Association
Columbus, OH
(2010)

“I often travel across the country to lobby various state legislatures. Robert Guyer’s Lobby School gave me the added confidence and competitive advantage that I needed when advocating on issues. His campaign-style approach to lobbying helps break the art of lobbying into a common sense process. Whether you’re an old pro or just starting out, Bob Guyer’s Lobby School will prove invaluable for your career”.
Nate Filler, Manager
State Government Relations
Cardinal Health
Dublin, OH
(2010)

Campaign Method Brochure (2009)

Annotated Reading List for Lobbying Practitioners (2009)

Fun, Instructive, and Interesting Lobbying "War" Stories (2009)

Have a good lobbying story? Send it to me for the instruction or humor for all of us practicing the profession.


Sample Lobbying Fundamentals (2009)
by Robert L. Guyer

What Manufacturers Need To Do Amid New Millennium Federalism
by Robert L. Guyer

How to Influence State Legislators and Regulatory Agencies
by Robert L. Guyer
From The Physician Executive

Before You Sue
by Robert L. Guyer
Real world observations of litigation gone bad

Mobilizing for Reform American Osteopathic Assoc