What can the Lobby School do for you?

The Lobby School was founded to enable its participants to improve their chances of changing their states' legal environments.
A state legislature can either enrich you or impoverish you; it can prevent or permit your actions and those of others. Which are you going to let happen? We can help you get an appropriation or legislation to advance your group’s interests or disadvantage a key competitor. You do not have to accept the status quo.

What would you like to know?

Previous Seminar Attendees
For most practical purposes, a legislature can do whatever it wants, to you or for you.
Our custom lobbying skills seminars can be built around your issues and given at a time and place of your convenience. We have trained corporations, associations, and ad hoc coalitions, employees and association members, with skills that have brought them success with legislators and executive agencies.

  • We will help you gain an objective evaluation of your lobbying situation.
  • Suggestions for developing a legislative plan to deal with your particular situation.
  • Receive a FREE summary of the points a lobbyist needs to know.
  • There is no commitment, just a quick conversation to overview your needs and to see where we can assist you.

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Fill out the following form for a FREE phone consultation to discuss your lobbying needs and how we might help.





Seminar Schedule



Mr. Guyer thanks Dr. Bradley Kite for inviting him to speak at Florida State Univ Jan 28 and Dr. Connie Ingram to speak at Palm Beach Atlantic Univ on Feb 12.

Mr. Guyer will present a pro bono seminar in July to the Florida State Guardianship Association.

New: Book a customized seminar and receive free copies of Guide to State Legislative Lobbying 3rd ed. for your seminar attendees.

What participants say (video)


Our recent Washington, D.C. Lobby School lunch speaker was Mark Reed, state government affairs for IBM. Mark has an impressive resume working for Wyeth, Astra-Zeneca, and now IBM. Seminar participants greatly enjoyed his comments on how the Lobby School helped him succeed in state governnment affairs.

Bob Guyer's course contributed substantially to my lifelong study of advocacy and was the best CLE accredited course that I have taken, bar none, in my 39 years as a government relations consultant.
Ron Kuehn
DeWitt Ross & Stevens S.C.
Madison, WI

While I am a lobbying veteran, the workshop and book provided me with a fresh perspective on advocacy. Mr. Guyer's clear structure and methodology for an effective lobbying campaign added to my own effectiveness with the legislature contributing to me being ranked one of the five best lobbyists in the state of Florida.
Desinda Wood Carper
Senior Legislative Advocate (former)
Florida League of Cities



Workbook for Introducing The Campaign Method for More Effective State Government Affairs

Campaign Method Brochure

Annotated Reading List for Lobbying Practitioners

Fun, Instructive, and Interesting Lobbying "War" Stories

Have a good lobbying story? Send it to me for the instruction or humor for all of us practicing the profession.


Sample Lobbying Fundamentals (2012)
by Robert L. Guyer

What Manufacturers Need To Do Amid New Millennium Federalism
by Robert L. Guyer

How to Influence State Legislators and Regulatory Agencies
by Robert L. Guyer
From The Physician Executive

Before You Sue
by Robert L. Guyer
Real world observations of litigation gone bad


Mobilizing for Reform American Osteopathic Assoc